Question: Do you help clients work through aspects of their website marketing? eg. For Niche market larger ticket items, does it make sense to have prices online or does this just give competitors inside info? Regards, Siita Answer:
Thank you Siita
Yes we are essentially 'eMarketers' who look after the gamut of an organisation's eMarketing requirements.
To answer the other part of your question, I would advocate publishing prices because (as I have written about recently on Closing Sales Online) today's online browser demands immediate gratification and if you dont provide it your competitors will.
Organisations who do this simply need to get into the habit of updating their website to reflect latest changes which requires a good Content Management System, all of which we can assist with.
As for letting competitors in, this is going to be an occupational hazard. So you need to choose between your customer and your competitor on this one. For mine Id publish the prices otherwise you will be assisting competitors by allowing them to close the sale ahead of you.
